Launch IG Reels campaign for a Swiss fishmonger
social media content, photography
Original Fish, a new Swiss company dedicated to providing the highest quality fish, asked me to produce a 10-part Instagram Reels series. The project showcases my expertise in creating engaging gastro video content and aligns with my nearly 10 years of experience in gastro journalism and social media management.
We developed a video format that highlights the versatility and quality of Original Fish's products. Filming with a local gastroblogger Ralph Schelling, each video features a unique fish dish, crafted around a single premium fish ingredient from their selection. Our role was to not only develop the format but also to ensure each video was visually stunning and engaging for Instagram.
I also created additional photographic content, including high-quality studio photos, gastro photos, and behind-the-scenes shots. These visuals enhance the brand's social media presence.
